B. Des. in Communication Design

The Foundation :

• Lays down a strong foundation for a career in creative fields, irrespective of educational background.
• Builds creative confidence of the students by imparting skills, tools and knowledge of the fundamentals in the creative field.
• Overcomes social & cultural stereotypes about a career in creative fields.
• Enables problem-solving attitude and multidisciplinary approach to design.
• Promotes Exploration, Innovation, and Inventiveness.

The Foundation curriculum consists of the following:

• Visual Representation: Covering manual and digital representation ( 2 semesters)
• Material Explorations ( 2 semesters)
• Fundamentals of Design ( 2 semester)
• Digital Tools: Software for visual representation
• History of Design ( 1 semester)
• Introduction to specialization ( 1 semester)

• Live Industry projects with Tech Mahindra, Realme, Oppo, Conde Nast, etc.
• Notable alumni at CRED, Airbnb, IBM, Conde Nast, PhonePe, etc.
• Alliances with Unreal Engine and IAMAG
• Unreal Engine authorised trainers and campuses

1. B. Des. in Communication Design programme (Communication, Graphics and UI/UX Design)

• IT companies  
• Corporate houses/ Multi-national companies  
• Start-ups  
• Design houses  
• Publication industry  
• Editorial design  
• Type foundries 
• Edutainment  
• Brand Design Agencies
• OTT Platforms  
• Game Design Studios 
   

2. B. Des. in Communication Design programme (Animation, VFX and Game Design)

• Media Houses  
• Television Channels  
• Production Houses  
• Ad Agencies  
• Animation Studios  
• Game Design Studios  
• Post-Production Houses/ Studios  
• OTT Platforms  
• Edutainment  
• Brand Design Agencies 

Animation and VFX is a highly dynamic and intensive industry that is a great choice for a creative individual with a sense of storytelling, an eye for detail, and a love for the animated world. The Animation Programme at Pearl Academy covers extensive and diverse learning, both in principles and tools. The programme covers everything from theory, animation in 2D and 3D, simulation and modelling, storytelling to narrative techniques. Students explore the latest advancements in animation design, and put theoretical knowledge to use by creating prototypes, testing, and developing animation projects of various scales and intricacies. While working on these projects, students get to team up with their peers from different disciplines, giving them a taste of how actual animation companies function. They join India’s vibrant creative community, connected to wide-reaching external networks.

Students from the programme find success in the media industry, in animation and design studios, VFX and gaming studios, edutainment and more.

This specialisation offering at Pearl Academy is a perfect choice for those aiming to venture into game design and development. Students are imparted technical skills to craft captivating games and delve into the core concepts of storytelling, behavioural psychology, and the psychology of play.

Throughout the duration of the programme, students study history and theory of Play, Gaming, 2D and 3D graphics, simulation and modelling, user interface design, storytelling, and narrative architecture. They also explore advancements in game design, covering online games, casual games, mobile games, educational games, serious and strategy games.

Throughout the B. Des. in Communication Design Programme, students receive mentorship and guidance from experienced faculty members who are also industry experts. The programme's project work is tailored to encourage students to combine theoretical knowledge, create, test, and develop game projects of varying sizes and complexities. The programme's comprehensive curriculum, futuristic labs, industry relations, live projects and networking opportunities give students a peek into the operational dynamics of real-world gaming companies, preparing them for a career in India's game development community.

Location - Delhi-West, Bengaluru, Mumbai

A. Graduates of the B. Des. in Communication Design programme have promising career prospects across various fields. The scope of communication design includes areas like special effects, animation, and video graphics. They can work as communication campaign managers, designers, creative directors, art directors, web designers, publishers, advertisers, or in the movie industry. Their role goes beyond creating aesthetically pleasing graphics - it also involves understanding the impact of their work and maximising its effectiveness in conveying the intended message.

A. Students pursue communication design careers because those passionate about creating have many opportunities in graphic design and animation. Communication design is not a singular field, but rather a versatile skill applicable across various industries. Due to its dynamic nature, students can gain more knowledge than what is taught in colleges and universities alone. Despite the current economic climate, the graphic design and animation industries continue to grow rapidly worldwide. Even though these fields are relatively young in the Indian market landscape, both industries are quickly progressing and poised for long-term growth.

A. Students can pursue specialisations in:

Communication, Graphics and UI/UX Design: Students gain theoretical, practical and professional skills in communication design. They learn to understand people's socio-cultural contexts and create thoughtfully designed communication products, systems, services and experiences. UX/UI programme meets the demand for designers skilled in creating meaningful human-technology interactions. Students learn visual design, human psychology, systems thinking, future technologies, programming and practical workplace skills.

Animation, VFX and Game Design: This specialisation supports students' aspirations in animation through understanding and applying design principles across various media formats and contexts. Students receive training in the theory, technology and business aspects needed for careers in the gaming industry. They also study storytelling, behavioural psychology and play design.

The extensive learning model at Pearl Academy provides students a diverse range of paths and possibilities through these specialised courses.

A. Information is crucial today, and communication is its foundation. No business can effectively reach its target market without structured communication. Here are some industries that offer jobs for communication designers:

Game Development: Game developers create playable games across platforms like PCs, consoles, web, and mobile. Courses in game development teach coding fundamentals and game design principles.

Communication Design: Communication designers plan and execute full messaging campaigns from start to finish. They work in branding, product design, web/app design, advertising. Courses in communication design cover visual storytelling, branding, user experience.

VFX: VFX artists digitally produce photorealistic imagery, seamlessly integrating effects into live-action films, TV, and gaming. Courses in animation and VFX explore VFX software tools and techniques.

Motion Graphics: Motion designers create animated graphics and content using animation, audio, and visual effects for TV, web, and films. Courses in motion design focus on motion graphics and animation software.