Why MBA in Fashion and Lifestyle Business Management?

MBA in Fashion and Lifestyle Business Management is a highly popular programme for candidates looking to learn the business aspects of fashion, including merchandising, budgeting inventory, understanding production process, forecasting sales, assessing consumer response, marketing, studying trends, and brand communication. The need for skilled and creative MBA in Fashion and Lifestyle Business Management is now more than ever, with countless fashion brands aiming for brand visibility and steady sales in a competitive market. The programme equips a student to work in a professional workplace environment and come up with strategies and solutions that are crucial in reaching the right target audience. Moreover, our digital labs, internships and training, and tie-ups with leading fashion brands help a candidate develop an in-depth understanding of how a fashion business works. With a MBA in Fashion and Lifestyle Business Management from Pearl Academy, candidates can work across various industries such as retail, luxury brands, activewear, fast fashion, etc, and assume exciting and creatively stimulating professional roles.

Scope of MBA in Fashion and Lifestyle Business Management programme in India?

According to ‘India Brand Equity Foundation’, textiles contribute about 14% to industrial production while creating 35 million jobs, making it one of the fastest growing industries. The scope of fashion business is vast, thanks to the introduction of new job roles, increase in investment, wider reach, and the ever growing demands for professionals to meet a wide variety of brand needs. With promising job roles such as merchandiser, retail expert, sales executive, brand strategist, business consultant, PR representative etc, graduates can expect a wide pool of job and entrepreneurial opportunities to choose from. Moreover, fashion brands of all scales across different niches are employing graduates to streamline their production process, forecast projected sales, communicate with the right audience, market on both online and offline platforms, and create an overall positive brand image.

Why do students choose MBA in Fashion and Lifestyle Business Management programme as career options?

Students choose the MBA in Fashion and Lifestyle Business Management programme as their masters for a variety of reasons. The programme offers an in-depth look at how a fashion business operates at every stage, from accounting to merchandising to marketing and brand communication. Students get practical, hands-on training through Pearl Academy’s digital labs, internships, summer programmes, live projects and portfolio building assistance. Graduates in this programme go on to work with leading fashion brands in India and abroad, and learn from industry experts and professionals. The programme opens the doors to a wide range of exciting job roles and the opportunity to work in various sectors across the fashion industry. The programme is also beneficial for those looking for entrepreneurial or freelance opportunities in the fashion business segment. All these factors prove that the scope of fashion business is expanding exponentially, and graduates from this programme can expect reliable and lucrative career opportunities in the industry.

Who can join Pearl Academy MBA in Fashion and Lifestyle Business Management programme?

While interest in fashion and relevant work experience in the industry is beneficial, graduates from any field can apply to Pearl Academy’s MBA in Fashion and Lifestyle Business Management. However, candidate must meet the following eligibility criteria to seek admission in the programme. Candidates must have a Bachelor's degree from a recognized university in any field. Applicants are required to undergo the Pearl Academy General Proficiency Test (GPT). The GPT evaluates proficiency in English, Logical reasoning, Quantitative Ability & Data Interpretation. Candidates are required to appear for a personal interview round where they also get to showcase their portfolio. The fact that one doesn’t need to have prior experience in the fashion industry to get an admission makes our MBA in Fashion and Lifestyle Business Management programme incredibly inclusive and promising.

What jobs can you get with MBA in Fashion and Lifestyle Business Management programme?

Upon graduating from Pearl Academy’s MBA in Fashion and Lifestyle Business Management programme, candidates can go on to work across various niches within the fashion industry, such as retail, merchandising, apparel, luxury, entertainment, footwear, activewear, etc. There are a lot of promising job roles that a graduate can explore, such as visual merchandiser, sales executive, social media manager, consultant, accountant, PR and communication, marketing head, brand strategist, amongst others. Those with an entrepreneurial drive can also work independently or freelance with other brands, offer consultancy services, and provide business solutions to fashion brands of different scales. Job opportunities in the fashion business are incredibly promising. Based on skill set, areas of interest, and work experience, graduates can explore professional opportunities that best suit their profile.

MBA, Fashion and Lifestyle
Business Management

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Duration

2 years

Eligibility

Graduation From A Recognised University In Any Stream

Location & Seats

Bengaluru (30), Delhi-South (30), Mumbai (30)

Build and lead brands people live, wear, and swear by.

Pearl Academy’s flagship, first-of-its-kind MBA in Fashion & Lifestyle Business Management equips you to shape the future of retail and fashion commerce. This unique, industry-led course blends core business strategy with specialised modules in merchandising, sourcing, fashion buying, consumer insights, and retail operations.

Designed for bold, business-minded creatives, it prepares you to lead iconic brands, manage dynamic retail businesses, or launch your own venture in the booming fashion and lifestyle sector.

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Guaranteed Internship Programme to gain hands-on knowledge through our integrated curriculum with top companies.
CEOs in Your Classroom for the opportunity of a lifetime. Learn from industry leaders—from acclaimed founders to visionary CEOs. Our faculty’s wealth of real-world experience brings invaluable insights to the classroom.
Industry Visits to immerse firsthand in the business world through our corporate alliances.
Masterclasses to learn from global industry leaders right in your classroom.
Startup incubator with seed funding, mentorship, and business acceleration through Runway.

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This two-year MBA in Fashion & Lifestyle Business Management prepares students for leadership roles in the fast-paced fashion and retail industry. The curriculum covers key business areas like merchandising, retail operations, sales management, and fashion buying.

Year one builds essential business practices specific to fashion and lifestyle such as effective merchandising and retail operations. Year two focuses on advanced buying strategies and market insights. The course culminates in a research project, equipping graduates with specialised expertise and leadership skills for dynamic careers in merchandising, retail, and fashion business management.

MBA FLBM	Semester 1	Credits	Total Hours	Semester 2	Credits	Total Hours	Semester 3	Credits	Total Hours	Semester 4	Credits	Total Hours
	Business Management Core 1	5	5	Consumer Behaviour	3	3	Customer Relationship & Experience Management	3	3	Final Graduation project	12
	Business Management Core 2	3	3	Fashion Merchandising & Production Process	4	5	Strategic Financial Management	4	4
	Luxury & Culture	3	3	Digital Marketing & E-commerce	3	4	Supply Chain and Project Management	4	4
	Financial Management (principles of accounting and economics)	3	3	Retail Buying and Visual Merchandising	3	4	Strategic Brand Management	4	4	Context Setting & Proposal Development	3	3
	Styling & Etiquettes	3	3	Advanced Business Research	2	2				Ethical Business Practices	3	3
	Styling & Etiquettes	3	3	Start Your Start Up-1	2	2	Start Your Start Up-2	2	2	Sustainable Business Management	2	2
	Luxury Goods & Services 1	3	4	Contemporary Design Issue/ Cultural Sensitivity in Design/ Design Thinking and Innovation/ Future Design Praxis/ Design History and Criticism/ Innovation in Luxury sector: virtual retails	3	3
							International Business Management/ Future of Business	3	3
	Responsible and Ethical AI	2	2
				Negotiation skills	2	2
							Internship	2
	TOTAL CREDITS & HOURS	22	23	TOTAL CREDITS & HOURS	22	25	TOTAL CREDITS & HOURS	22	20	TOTAL CREDITS & HOURS	20	8

Faculty

At Pearl, you will learn from seasoned industry leaders—acclaimed CEOs, visionary founders, and bold innovators—equipping you with the insights to steer the brave new world.

Amod Vijayvargiya

Director – School of Business, Pearl Academy

Meha Jayaswal

Associate Dean – Fashion Communication and Styling

Ritu Jain

Department Lead

Varun Duggal

Associate Professor

Indrani Sen Gupta

Associate Professor

Yashashwini A

Associate Professor

Azka Sikka

Assistant Professor

Piyush Pandey

Assistant Professor

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MBA, Fashion and Lifestyle
Business Management

Build and lead brands people live, wear, and swear by.

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