Duration
2 years
Eligibility
Graduation From A Recognised University In Any Stream
Location & Seats
Bengaluru (15), Delhi-West (15), Mumbai (15)
Overview
Do you have an eye for design, a flair for creative communication, and a passion to bring a new voice in fashion media? If you do, then M. Des. Fashion Communication program is your journey to the Fashion Futures.
Welcome to M .Des. in Fashion Communication program, where you'll redefine global fashion visuals and content.
Fashion communication is a dynamic global industry, extending beyond runways to captivate audiences through social media, campaigns, and influential visual narratives.
In M. Des. Fashion Communication program, our commitment to excellence is enhanced by global collaborations. You'll connect with esteemed fashion institutions, industry leaders, startup CEOs, and international universities in fashion capitals. This network provides opportunities for international exchanges, projects, internships, and immersive experiences, shaping your path in fashion communication leadership.
Program Curriculum
Our M. Des. in Fashion Communication prorgam is a two-year program that delves deep into the domains of Fashion Journalism, Editorial Design, Visual Merchandising, Fashion Spaces, Creative Direction, and Fashion Futures. Designed to equip you with the skills, knowledge, and experiences necessary to excel in the fashion communication industry, the program is delivered under the mentorship of industry practitioners and supported by a team of well-qualified faculty members, all within high-tech media labs.
Throughout this program, you will immerse yourself in the diverse facets of fashion communication. You will delve into the creative Fashion Photography, Fashion filmmaking, Editorial Design and visual research. You will also explore the world of Creative Direction, understanding how to shape and communicate fashion narratives. Additionally, you'll gain insights into the evolving landscape of Fashion Futures, preparing you for the exciting challenges of tomorrow's fashion industry.
Our M. Des. program opens doors to a world of possibilities, offering a unique blend of academic rigor and creative exploration. Join us on this journey to become a proficient and innovative fashion communicator, ready to make your mark in this vibrant industry.
The mode of learning
The M. Des. in Fashion Communication program is a comprehensive full-time program, emphasizing in-person learning as its core learning methodology. The curriculum is thoughtfully designed to foster hands-on experience and meaningful interactions within the fashion communication field. Students may get online / hybrid schedules for collaborative projects, industry projects and some masterclasses. This blend of in-person instruction and hybrid flexibility ensures that our students receive a well-rounded education that mirrors the dynamic nature of the fashion communication industry.
Our commitment to practical learning and ensuring our students to become fully prepared for the highly competitive industry. Through live industry projects and mandatory summer internships supported by the academic linkages, students have the chance to work on real-world campaigns, fashion shows, and collaborations with leading brands. These hands-on experiences provide a bridge between classroom knowledge and the dynamic fashion communication industry, preparing students to tackle real challenges from day one.
Our alumni are our pride and testament to the success of our program. Many of our graduates have risen to prominent positions as Fashion Editors, Fashion Filmmakers, and Creative Directors in esteemed fashion houses and media outlets worldwide. Their journeys serve as an inspiration and a reflection of the program's impact on the industry. You'll have the opportunity to network with and learn from these accomplished individuals, building valuable connections for your own journey in the world of fashion communication.
The first M. Des. in Fashion Communication program in India is driven by a set of fundamental academic objectives that are crafted for the multifaceted field of Fashion Communication and its various subdomains.
In our comprehensive two-year Master's program in Fashion Communication, students embark on a transformative journey where they establish a strong foundation in observation, visualization, media formats and a deep understanding of fashion's historical context. The first year is dedicated to honing essential skills, fashion's visual culture, fashion photography, fashion journalism, editorial design, creative direction, fashion filmmaking, event design, visual merchandising, and the intricacies of fashion PR. Students become well-versed in crafting compelling fashion narratives, both in written and visual forms.
As they progress into the second year, students delve into specialized areas such as fashion forecaasting, fashion futures, research, and visual storytelling. They explore commercial fashion communication, event design and international immersions / live projects. The program culminates with a Design Project that prepare graduates to excel in the ever-evolving fashion communication industry. Their expertise is versatile, extending across a spectrum of mediums, from traditional print to the dynamic digital realm, ensuring they are well-equipped to lead, influence, and communicate the language of fashion with authority and creativity.
M. Des. in Fashion Communication program opens up a world of diverse and exciting career opportunities. Graduates of this field have the chance to shape the fashion industry in various ways.
- Fashion Editor
- Fashion Journalist
- Creative Director
- Fashion Filmmaker
- Event Designer
- Visual Merchandiser
- Fashion PR Specialist
- Social Media Strategist
- social Media content creator
- Social Media Manager
- Fashion Brands' Sustainability Consultant
- Visual Auditors for fashion brands
- Fashion Data Analyst
- Influencer
- Fashion Ethnographer
- Trend researcher
- Fashion Photographer
- Fashion Filmmaker
Digital Competences:
In the age of social media and e-commerce, digital skills are essential. Our program places a strong emphasis on the latest software and artificial intelligence to ensure you're ready to navigate the digital landscape.
Summer Internship:
A mandatory industry internship provides you with real-world experience and valuable industry connections.
Masterclasses by Global Experts:
Our M. Des. in Fashion Communication program provides you with the exclusive opportunity to engage in masterclasses conducted by renowned experts in the world of fashion media and fashion communication.
Throughout your journey, you'll have the privilege of learning from industry maestros, including accomplished Editors, distinguished photographers, and seasoned filmmakers.
Entrepreneurship Training:
With the guidance of our experienced faculty and industry experts, you'll have the opportunity to incubate and nurture your ideas, paving the way for a future.
Courses | Semester 1 | Semester 2 | S U M M E R
I N T E R N S H I P | Semester 3 | Semester 4 |
Major | Design Immersion | Fashion Films 1 | Fashion Films 2 | Final Graduation Project | |
Fashion, Art and Cultural Narratives | Fashion and Digital Media | Creative Direction & Fashion Futures | Fashion Colloquiem | ||
Fashion Image and Visual Culture | Fashion Marketing and Branding | Fashion Journalism and Editorial Design 2 | Media Laws, Ethics and IPR | ||
Fashion Journalism and Editorial Design 1 | Visual Merchandising & Event Design | Proposal Development and Context Setting | |||
Disciplinary Electives | 1. Image Studio 2. Fashion Curation | ||||
Domain Technology | Multimedia Design Tools 1 | Portfolio Design | Multimedia Design Tools 2 | ||
Interdisciplinary Open Electives | General Open Electives | Advanced Design Research | |||
Start your Startup 1 | Start your Startup 2 | ||||
AI/Tech Courses | Responsible And Ethical AI | ||||
VAC (School for Life) | Negotiation Skills |
Faculty
Programs are taught by industry professionals who have an inside track on what’s moving global markets. Learn from the brightest minds in the industry as they create a supportive and stimulating learning environment where students can thrive. Meet more members of department...
Student Outcome
FAQs
A. Fashion is not restricted to the clothes designed and sold, it also involves promoting and communicating to the public about different aspects related to fashion - products, services, events, and deliverables with the help of technology, media, events and tailor-made content. The Fashion Communication program at Pearl Academy offers multi-disciplinary learning in aspects related to fashion and its services in the industry. Students are taught by filmmakers, photographers, bloggers, digital content creators and experienced fashion industry personnel. They also get to work with fashion editors, designers, bloggers, digital media experts and other creative professionals. This is supported with mentorship and opportunities for students through industry experts and career opportunities that encourage creative expression, making it a sought-after program at the Masters’ level. Those who have dreamt of a career in the fast paced media and communication industry, centred on fashion and style may choose Fashion Communication as their choice.
A. The M. Des. in Fashion Communication program at Pearl Academy equips students to enter the fashion world and its related segments. The program provides several benefits to those interested in pursuing a career in areas related to media, communication, and fashion marketing. Students gain knowledge and training covering topics like fashion writing, digital communication, visual merchandising, and event management. They are given industry exposure with opportunities for them to network with pros and gain hands-on experience through internships and other work placements. Graduates from the program can build lucrative careers in Digital Media firms, Advertising agencies, Fashion brands, or work with Fashion Designers, Trend forecast agencies or join the Fashion and editorial journalism sphere through magazines, publishing houses, newspapers and more. They also get to work with Production Houses and Event management to realise various fashion-related endeavours.
A. Students choose Fashion Communication in their Masters’ studies to enter the fast-paced fashion-related media, advertising and communications industry, allowing them to work in diverse environments which provide an outlet for their creativity. The M. Des. in Fashion Communication program teaches students the essential skills to establish communication between the fashion industry and its audience through a range of platforms. This includes print media, electronic, digital, and social media, as well as live events, productions, experiences and more. This program also prepares students for diverse careers in these fields, by providing a deep understanding of the latest technologies, fashion ecosystems, and communication styles. The curriculum offers immersive projects, micro-internships, and masterclasses led by industry experts, as well as opportunities to study advanced topics and emerging technologies in fashion media. As a result, our program is highly regarded as one of the most sought-after postgraduate programs in the fashion industry.
A. Pearl Academy's M. Des. in Fashion Communication program is suitable for people with a creative flair, looking to gain specialised knowledge and skills in fashion communication, marketing, digital and social media management, and other related fields.
To be eligible for the program, candidates need to:
- Have completed a Bachelor's degree in any discipline from a recognized university or institution.
- Have a minimum of 50% aggregate marks in their Bachelor's degree.
- Submit a statement of purpose (SOP) and a portfolio of their design work.
- Undergo the Pearl Academy Design Aptitude Test (DAT) and General Proficiency Test (GPT). The DAT evaluates a candidate's aptitude for creativity, drawing, designability, observation and imagination, environmental awareness and communication skills. The GPT evaluates proficiency in English, Logical reasoning, Quantitative Ability & Data Interpretation.
- Attend a personal interview with the selection committee and showcase their portfolio.
Once candidates clear these rounds, they may enter the Post Graduate Diploma Program in Fashion Communication at Pearl Academy.
A. The Fashion Communication program offered by Pearl Academy provides students with a wide range of career paths to choose from. Media and Communications: Graduates may build their careers in Digital and Social Media Marketing and Advertising agencies, creating engaging content, or advertising campaigns for designers, brands and retailers. Fashion Journalism: Graduates can work as fashion journalists for fashion and lifestyle publications, blogs, and websites, creating content around fashion, beauty, lifestyle, and trends. Fashion Styling & Trend Forecasting: Graduates get to style fashion shoots, develop visual merchandising, and curate editorial content as trend forecasters, as well as predict fashion trends and provide strategic guidance to organisations. Events and Productions: Graduates can also enter the Event management and production space, organising fashion shows, exhibitions, product launches, and other events to create memorable experiences for the target audience. The professional scope of Fashion Communication is diverse and multi-disciplinary, which is perfect for those passionate about fashion and can bring ideas to life in a fast paced world.